In a powerful tribute to the 20th anniversary of Greece’s victory at the 2004 European Championship, Pressure Clothes presents a capsule collection that encapsulates the pride, resilience and cultural significance of that unforgettable moment in history. Pressure Clothes, rooted between Paris and Athens and dedicated to promoting Mediterranean culture since 2012, channels this historic moment into a collection that is as symbolic as it is stylish. The capsule, designed to mark this milestone, is an artful blend of athleticism and heritage, featuring pieces that speak to both the history and future of Greek identity. The collection includes a football jersey, a t-shirt, three caps and a football scarf, all designed in the iconic blue and white of the Greek flag. The colors bear deep symbolic meaning: blue for the Greek sky and sea, white for the purity of the Hellenic nation and a light golden hue adding a touch of elegance to the designs. The collection’s centerpiece is the football jersey, crafted in Greece from high-quality cotton. The design elevates this athletic piece with a shirt-like collar and embroidered laurel leaves, ancient symbols of victory. A 48-page journal curated by Pressure’s founder, Theodoros, complements the collection, blending images from 2004 with editorial photography, creating a visual narrative of pride and nostalgia.
Pressure Clothes honors Greece’s EURO 2004 victory with a commemorative capsule collection
Creative
Pressure ClothesCredits
Photography by Theodoros Gennitsakis / Creative director (@theodoros_pressure)