Lazy Snail were inspired to design the packaging for Bienna Olive Oil by the friendship of the producers and their relationship with their motherland. More specifically, sixty-five olive producers from Viannos decided to form their own cooperative and create an olive oil brand. The Protected Designation of Origin (PDO) olive oil of Cretan village Viannos is acknowledged for its excellent quality and distinctive taste, due to the semi-mountainous landscape of the area. In an attempt to visualize the close relationship between the producers and, at the same time, their strong bonds with nature, Lazy Snail designed a black bottle that features a tree, with the names of all producers as its leaves, representing this sense of unity and devotion to creating a unique and authentic product. The project was awarded the prestigious Red Dot Communication Design Award in 2015.
Bienna Olive Oil by Lazy Snail Design
