A way of life defined by lightness, simplicity, and freedom. Inspired by the traditional arch of the Cycladic architecture, the unique aesthetics of the traditional cave houses of Santorini, and the symbolism of the sunset and sunrise (the time of the day that defines emotion).
The logo is a typographic composition that respects the culture and tradition of the islands of the Greek Archipelago. The brand is an ode to an archipelago of Greek islands. It embodies a way of life that is simple, elemental, eternal. It reflects your deep respect for the culture, architecture, environment, and traditions of the islands that you call home. It captures the essence and variety of all the destinations (Santorini, Athens, Sikinos) and experiences that it offers (even Anafiotikia, a Cycladic village in the heart of Athens). And signifies the insider knowledge of one of the most mythical and magical destinations in the world. Being a brand with an international range, besides the naming, we created a series of applications that convey the sense of staying at the Cycladica residences as a holistic experience, centered around each venue. From the door key and the beach towel to a series of pocket mini-guides and sonic design. A 360 brand experience.
